signs
directional, a call to action
Project Name: Signage for American Canyon High School Fund-Raiser
Client: Ristorante La Strada, Fine Italian Cuisine
Industry: Food & Beverage
Project Description: 18 x 24" Sign posted at two strategic locations. Fund-raiser participants are directed to take a diploma before they leave the event. The diploma is a 12-month calendar (front) and Ristorante La Strada's manager's message on education, banquet facilities, catering services and an upcoming restaurant dinner event (back).
Project Role: Promote the restaurant core offerings (banquet facility, catering and occassional Champagne Brunches). Conceptualized a piece that tied in with the event. Since this is the American Canyon High School fund-raiser, I created a diploma, ordered a graduation cap and gown for the new school principal and his wife to wear for the photoshoot with Martino, restaurant owner and manager; image research, print management.
Tag line: Created a tag line or phrase (top of cap) "it’s not that we at La Strada want to see them wear this one day, but it’s what they will create after they wore this someday."
Software used: Adobe Illustrator & Photoshop
Calendar (Front) Click here to enlarge.
Project Name: 12-Month Calendar for American Canyon High School Fund-Raiser
Client: Ristorante La Strada, Fine Italian Cuisine
Industry: Food & Beverage
Project Description: 8.5" x 14" 12-month calendar, 4/4, premium stock, laserprinted. Fund-raiser participants are directed to take a diploma before they leave the event. The diploma is a 12-month calendar (front) and Ristorante La Strada's manager's message on education, banquet facilities, catering services and an upcoming restaurant dinner event (back).
Project Role: Promote the restaurant core offerings (banquet facility, catering and occassional Champagne Brunches) during a major community event. Conceptualized a piece that tied in with the event: the American Canyon High School fund-raiser; conceptualize the promotional piece, design & execution, printing; project mangement of diploma assembly and distribution
Software used: Adobe Illustrator & Photoshop
Calendar (Back) Click here to enlarge.
(From Left): Martino of Ristorante La Strada, Mayor Leon Garcia & Wife Evelyn and American Canyon High School new principal Mark Brewer & his wife.
contact info:
Jojo Soriano
SEEDesign & Illustration
T (510) 245-8500 :: F (510) 722-2020 :: e-mail: jojos@seedesign.com
Web: www.seedesign.com |
